Consumer Healthcare CRM

Medical Needs Full-Cycle Management System

Patient lifecycle management platform centered on medical needs, connecting CRM, HIS and follow-up systems for pre-consultation, during-consultation, and post-consultation digital management.

Why HCRM

High Acquisition Cost

Scattered channels, serious lead loss, low conversion

Fast Patient Churn

Lack of effective tracking, low return rate

Discontinuous Service

Pre and post-diagnosis information gaps

Data Silos

CRM, HIS, Follow-up systems isolated

Low Efficiency

Manual duplicate entry, heavy staff burden

Hard to Operate

Lack of patient profiles, imprecise marketing

Core Modules

Upgrade from "Selling Projects" to "Managing Patients"

Patient Journey

Lead, Marketing, Order Management

Patient Health

Health Records, Follow-up, Education

Patient Experience

Complaints, Ethics, Satisfaction

Patient Journey Center

Lead Management

  • Channel tracking
  • Lead scoring
  • Auto assignment

Marketing

  • Campaign management
  • Invitation tracking
  • ROI analysis

Order Management

  • Full order flow
  • Advance payment
  • Performance stats

Patient Health Center

Health Records

  • Basic info
  • Medical history
  • Lab & imaging

Follow-up

  • Smart follow-up plans
  • Return reminders
  • Follow-up tracking

Health Education

  • Personalized content
  • Health encyclopedia
  • Recovery guidance

Patient Experience Center

Complaints

  • Multi-channel
  • Progress tracking
  • Closed-loop

Medical Ethics

  • Red pocket mgmt
  • Commission mgmt
  • Compliance audit

Satisfaction

  • Multi-dim survey
  • NPS tracking
  • Improvement analysis

Value-Added Services

Membership

Tier benefits, points, member day

Insurance

Insurance integration, claims

Smart Tags

Patient profiling, behavior

Smart Reminders

Return visit, medication, health

Value for Different Roles

Management

Data dashboard, informed decisions

Doctors

Full patient view, efficient care

Nurses

Smart reminders, no missed tasks

Operations

Patient segmentation, precise marketing

Hardware

  • Local deployment, data stays on-premise
  • Level 3 security certification
  • HIS/CRM/Follow-up integration
  • 2-4 weeks deployment

After-Sales Support

  • 7×24 full-time support
  • Remote + on-site support
  • Regular system inspection
  • Continuous updates

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Learn how our system can help your healthcare organization

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